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Our Privacy Policy
The data controller in respect of personal data to which this policy applies is Sellware, a service of Auctionblox Inc  (“we/us/our”). This privacy policy, which sets out how we process personal data in accordance with applicable law and regulation, applies: (i) to personal data received by us online via our website at and (ii) as part of any applicable agreement to which we are a party, into which it is incorporated by reference. We may change this policy from time to time by updating this page, effective from 24 May 2018.
Lawful basis for personal data processing

Normally we collect personal information only where we have your consent to do so, where we need the personal information to perform a contract with you, or where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms. In some cases, we may also have a legal obligation to collect personal information from you.
What personal data we collect

We do not knowingly collect or otherwise process sensitive data or data about persons under the age of 13. Subject to that, we may collect the following personal data:

  - Name and job title
  - Work address
  - IP address
  - Company name
  - Contact information including telephone number and email address and for other communication channels, such as messaging systems and social media (for example, Skype, or Twitter)

How we collect personal data

The ways we collect personal data may change from time to time as notified by updates to this policy. We may collect the personal data described above in a number of ways:

  - When you subscribe to any of our marketing channels
  - When you use our web based chat tool or messenger tools
  - When you visit our website and their subdomains as referenced above, and the landing pages of marketing campaigns that we may create and run from time to time
  - When you download a white paper available or other digital content from our website
  - When we receive business cards, emails and other documents from individuals containing such data
  - When you communicate with us so that we can make you a proposal or enter into a contract for our products/services either with us or one of our partners
  - When you respond to marketing campaigns
  - Sometimes we purchase it from third parties; such personal data falls into the same categories as those set out above in the section “What personal data we collect”

How we process the personal data that we collect
We use the personal data that we collect to:

  - Keep internal records about our business, customers, suppliers, contractors, partners and prospects
  - Provide and improve our products and services including customer support and service delivery
  - Publish to you thought leadership, market intelligence, new products developments, offers and similar marketing information
  - Offer relevant information about our products/services and selected partners, which may be of interest
  - Work with our channel partners to bring our products and services to other markets or to develop, market and sell alternative products and services that make use of ours
  - Enable our subcontractors to support us in the delivery of our products and services
  - Perform other necessary functions related to the performance of contracts we enter into such as managing subscriptions, running a support desk or running credit checks
  - Enable our professional advisors to support us in the conduct of our business
  - Conduct market research by contacting you by email, chats, text, phone, or mail
  - Customize the content of our websites according to your role and page views
  - Obtain products and services from our suppliers

Transfer of personal data to third parties

 - We will never sell personal data to third parties. However, we may need to provide personal data we have collected to our partners, subcontractors, agents and suppliers to enable them to support us in the fulfilment of our contractual obligations or in the ordinary conduct of our business.
  - Such transfers may include transfers to our subsidiaries.  We may also use other individual contractors in third countries. Wherever we transfer personal data to a third country we do so within the European Union or, if outside the European Union, only under safeguards adequately protective of that personal data according to applicable law and regulation, for example, by use of legally binding data processing agreements, or an approved Privacy Shield.
How long we keep personal data
 As a general rule we keep personal data only for so long as is reasonably necessary bearing in mind our legitimate interests in processing it. In nearly all cases this will be a minimum of six years to enable us to comply with statutory record keeping purposes.
Controlling your personal information
Even though you may have consented to the use of your personal data, you have rights to;

  - Request a Data Subject Request
  - Request Erasure of data (Right to be forgotten)
  - Request Correction of data
  - Request the transfer of data (Data Portability)
  - Object to processing of data
  - The right to complain

To exercise one or more of these rights please contact [email protected].

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